Winning Your Team for AI
Most AI adoption fails not because of tools, but because of people. Your team is already using "shadow AI" individually, but unless you move it to a team-wide system, you'll never scale or compound the benefits. In this session, we introduce the 3C Method for winning your team for AI.
The 3C Method
Contract → set rules so AI is safe and trusted.
Companion → assign ownership (an AI Ops Lead, even if it's you at first).
Case → pick one workflow pilot with high volume, low risk, and clear ROI.
What We Also Covered
How to flip fear of AI into ambition.
Why governance beats chaos every time.
The most common mistakes CMOs make when "rolling out AI."
How to turn AI from a tool into a true teammate.
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