Module 1: The Inflection Point
The Breaking Point
When growth pressure outpaces your systems — recognizing the hidden drain on your team.
KEY TAKEAWAYS
The inflection point comes when growth pressure outpaces the systems and workflows a team already has.
Sarah, the fictional CMO of Techflow, illustrates the reality: tasked with driving growth and adopting AI without extra budget or headcount.
AI cannot fix a chaotic foundation — operational problems must be addressed first.
Teams are exhausted not from doing the work, but from coordinating it: endless meetings, Slack threads, and revisions.
Execution and strategy shrink to just 30% of the week, while coordination eats the rest — a quiet collapse that leads to burnout.
Recognizing this hidden drain of energy is the first step toward transformation.