Module 3: Creating AI Workflows
Understanding the Shift
From managing people to managing workflows — the Lego Block Method.
KEY TAKEAWAYS
The shift is from managing people and outcomes to managing workflows. Everyone on the team becomes a "manager of AI workflows."
Workflows are broken down into atomic components (the Lego Block Method), each with a clear input, process, and output.
This isn't micromanagement — it's rebuilding workflows so control can be released once they're systemized.
Atomic components make work reusable and scalable: the same building blocks can be recombined to create many workflows.
Examples: A Facebook ad = caption + stock image + branding layer + text overlay. A press release = title + lead + body + boilerplate. Case studies, blog posts, and support content can all be broken into reusable pieces.
Every output becomes a potential input: captions feed multi-platform posts, newsletters feed PR docs, customer support data feeds FAQs and tone-of-voice guides.
The principle is build once, deploy everywhere — turning creative outputs into scalable, repeatable inputs across systems.